Banner triptic of Uropa drag queen holding ripped-up jean material in her arms, the words “WASTE NOT” appearing on top of the image, and then  wearing an evening gown made out of recycled jean material, with the words “WANT NOT”. “RUBBISH JUST GOT C…

Banner triptic of Uropa drag queen holding ripped-up jean material in her arms, the words “WASTE NOT” appearing on top of the image, and then wearing an evening gown made out of recycled jean material, with the words “WANT NOT”. “RUBBISH JUST GOT CHIC. Ancient forest free fashion.” #solutionsaresexy and the Canopy logo.

Canopy “Solutions are Sexy” campaign

I had the absolute pleasure of working with Eco-fashion advocates Canopy Planet on this campaign, which launched for the 2020 London Fashion Week. Did you know that already there are multiple existing ways to create new clothing and fabrics that are built completely from discarded jean, cotton and straw waste? Solutions are Sexy when you’re not making fashion out of ancient forests.

Client: Canopy Planet

Project: “Solutions are Sexy” awareness campaign

The Office of Sarah, 2020

Designer + Art Director: Sarah Jackson

Photographer: Aaron Pedersen

Stylist: The House of Sew / Beverly Gan

HMUA: Nickol Walkemeyer

Harriet in mixed jean/cotton waste. #solutionsaresexy

Harriet in mixed jean/cotton waste. #solutionsaresexy

Uropa in jean waste. #solutionsaresexy

Uropa in jean waste. #solutionsaresexy

Victoria holding straw waste bag. #solutionsaresexy

Victoria holding straw waste bag. #solutionsaresexy

Jenna in cotton waste. #solutionsaresexy

Jenna in cotton waste. #solutionsaresexy

Brendan wearing jean waste. #solutionsaresexy

Brendan wearing jean waste. #solutionsaresexy

Natasha posed with straw waste box. #solutionsaresexy

Natasha posed with straw waste box. #solutionsaresexy

(take me back to All Work)